Get the foundations right
Indexing, site speed, structured data, service pages and local business information, fixed before anything else is attempted.
SEARCH & VISIBILITY
Be there when
they start looking.
SEO for builders and architects: turn up for the questions people ask before they know which firm to call, in the suburbs you actually want to work in.
What we focus on.
Answer worthwhile questions
Guides around costs, block types, approvals and design decisions, because that is what people search for months before they search for a firm.
Reach people with intent
Where it pays, targeted Google Ads with matching landing pages and a clear enquiry path.
WHO IT’S FOR
- Builders who rank for their own name and nothing else
- Architects whose competitors appear for “architects brisbane” and they do not
- Businesses with a good site that nobody finds
- Anyone who has paid for SEO before and never seen a report they understood
WHAT YOU GET
- Technical audit and fixes: indexing, speed, structured data, redirects
- Google Business Profile set-up or clean-up
- Keyword mapping: one intent per page, no pages fighting each other
- Service and service-area pages that read like you wrote them
- A content plan built from Search Console data, not guesswork
- Monthly reporting in plain English: clicks, positions, enquiries
- AI search visibility: structured data and citation-ready guides so ChatGPT, Google AI and Perplexity quote you
- Google Ads where it makes sense, with landing pages that match the ad
How it
runs.
Where you stand and why.
Search Console, Ahrefs and a technical crawl give us the current picture: what ranks, what should, what is broken.
Fix, then build.
Technical issues, page structure, titles, structured data and local listings, done in the first weeks.
Guides that rank and qualify.
A monthly rhythm of pages written for real questions, with your expertise in them, not generic filler.
What moved, what is next.
A monthly report that fits on one page and a short call about the next priority.
PROOF
46.5 →︎ 11.4
average Google position for Flascon Construction Group between November 2025 and August 2026, with 37 keywords in the top three and 75 citations in AI search answers.
Read the Flascon case study ↗︎INVESTMENTScope and price agreed in writing before you commit
What it
costs.
Monthly, no lock-in contract. We do not sell anything under a thousand dollars a month because at that level nothing moves.
- Technical health and fixes
- Google Business Profile and citations
- On-page work for service and area pages
- One guide or page each month
- One-page monthly report
- Everything in Foundations
- Two long-form guides each month
- Suburb and service-area pages
- Link building and digital PR
- Keyword and AI-citation tracking, quarterly strategy
- Ad spend up to about $4,000 a month (paid to Google)
- Campaign build, keywords and ad copy
- Landing page recommendations
- Conversion tracking
- Monthly report; switched off when it stops paying
Most builders and architects start on Foundations for three months while the website is brought up to standard, then move to Growth.
Get a scoped quote ↗︎Questions about search & visibility.
How long before we see results?
Technical fixes show up in weeks. Content takes longer to rank; for both Invilla and Flascon the clearest movement came four to six months in and kept compounding. We will not promise rankings, and we will show you the Search Console data every month.
Do we need Google Ads as well?
Not always. Ads make sense when there is a specific service and suburb worth paying to appear for right now, and a landing page that matches. We run them when they pay and switch them off when they do not.
Can you guarantee a page-one ranking?
No, and neither can anyone honest. What we can do is fix the things that stop you ranking, publish the content that earns it and report on the actual numbers.
Who owns the content and the accounts?
You do. Your domain, your Search Console, your Business Profile, your ads account. If we part ways, everything stays with you.
Do you help with AI search, like ChatGPT and Google AI Overviews?
Yes, and it is mostly the same work done properly: clear, specific guides that answer real questions, structured data, and a site that is easy to crawl. Across our two client sites, Ahrefs counts 273 citations in AI-generated answers (ChatGPT, Google AI Overviews and AI Mode, Perplexity, Gemini and Copilot) as of September 2026. We track it monthly on the Growth plan.
LET’S FIND YOUR STARTING POINT.
Clear scope.
No guesswork.
We review what is in place, agree the work, price and responsibilities in writing, then start.
Book a free strategy session ↗︎